Real Estate Marketing Supplies Inc

0

Posted by admin | Posted in Real Estate | Posted on 08-12-2009

Tags: ,

real estate marketing supplies inc

Real Estate Market Due for a Correction? by Ravinder Tulsiani

There is a lot of speculation and fear about the bubble in the marketplace. While bubble concerns are visible in some marketplaces in the US and perhaps Vancouver, is there a cause for concern for the rest of Canada?

The Normal Market

Similar to the stock market, real estate market also has a cycle. First, there is the annual cycle of certain months being slower months than others – winter is slow time, summer is usually more active time for buyers and sellers. Second, demand & supply, interest rates will cause occasional adjustments in the marketplace.

It is important to note that a “Bubble” is not part of the normal market cycle. It is an artificial rise in demand – which is unjustified by fundamentals usually fueled by speculation, misinformation and greed.

What is a Bubble?

In the dot com era, technology stocks were trading at extremely high price-earning ratios, which were not supported by market fundamentals – that is, the stock valuation had a weak correlation to the profitability of the company; rather it was based on expectation (speculation). People expected dot com companies to be the waive of the future and were willing to finance it, these companies had no real income or collateral to back up the equity loans they were taking out. While some dot com companies made it big, like Amazon and Google, the vast majority failed. The technology bubble burst due to one simple reason, all of these companies came out at the same time causing an excess of supply with no corresponding rise in demand for the products it offered. Buying and trading was being done almost solely on dreams of future cash. That is the basis of almost all, if not all, “bubbles”.

What about Real Estate Bubble?

In contrast, real estate is a basic need – everyone needs a place to stay. It has a finite supply – land is scarce since no one is making anymore of it. In addition, artificial barriers introduced by government (greenbelt, conservation land, farm land) cause land to be even more scarce and push the demand up for other available land for development purposes.

Population is on the rise largely due to immigration, demand is boosted for real estate around business hubs (like Toronto, Vancouver, Edmonton, Montreal). Since land is more expensive in these areas, developers will likely address the higher density issue by building up (high rise condos) in these areas. And since the vast majority of people prefer a single family home and builder’s are expected to build less of it in these areas, these types of homes will also see a rise in price.

To sum up so far, a bubble is fueled by artificial demand unjustified by fundamentals (normal supply and demand) – people begin to buy and sell based purely on speculation with no current market justifications for the higher demand. Real estate has a consistent rising demand and a limited supply which is unexpected to change anytime soon.

It’s all up for Real Estate?

Does this mean that the housing prices will not fall, absolutely not. As part of normal real estate cycle, prices will occasionally adjust to reflect the current supply and demand situation of the market.

Let’s first look at the crash of the 90′s to see if similar fundamentals are visible in today’s market place.

Crash of the 90′s

Over 30% of the people buying in the Toronto area in the 90′s were investors, with consistently rising interest rates, these investors could no longer afford the financing costs which caused them to either sell or be foreclosed on by the banks, which caused an excess supply of properties (especially condos) in the marketplace; the excess supply caused the prices to fall. The falling in prices caused investors who had crystallized their losses recently to stay away from the market place (further lowering demand). And end buyers noticed the falling trend and decided to wait a little longer hoping that the property values would drop further and properties could be picked up for a bargain. This waiting game lasted years.

Last year, only 19% of the condos in Toronto were rental units (according to CMHC’s Housing Market Outlook from the second half of 2005) and vacancy rates are dropping. This is because more people are buying for themselves and not on speculation. So even if the rental markets slowed and vacancy rates started to rise, the real estate market is not likely to be flooded like they were in the early 90′s.

Affordability

A major factor that caused the adjustment in the early 90′s was the interest rates. In May of 1990 the interest rates were a whopping 14.21% (according it CMHC), making mortgage payments $11.89 for every thousand dollars of your mortgage. This would make a $400,000 mortgage cost $4,755.97 per month. You can currently get a 5-year mortgage at a rate of about 5.25% or $5.96 per thousand dollars on your mortgage. This means that a $400,000 mortgage today will cost you $2,383.67 per month. That means that the effective cost of owning a house is half the amount that you would pay back in 1990 and yet the average price is only 5%-10% higher now than it was in 1989.

Conclusion

The adjustment in the early 1990s was a response to too many speculators and excessively high interest rates. In the late 90s and until now there has been another adjustment to account for the housing markets being under valued in the 90s and consumer attitudes changing to acknowledge that homes were affordable again. Now as prices are starting to reach a level where affordable houses are affordable, we are likely to see prices moderate with slower increases in price and the occasional peaks and valleys that represent a normal market.

About the Author

Ravinder Tulsiani is a published author who has written about personal finance, real estate, self-help and online marketing.

5-19-11 TSA iWowWe Tribe Video Email Marketing Update


Supply Chain Management: Strategy, Planning, and Operations, Second Edition


Supply Chain Management: Strategy, Planning, and Operations, Second Edition


$146.67


For advanced undergraduate and MBA courses in Supply Chain Management. This book brings together the strategic role of the supply chain, key strategic drivers of supply chain performance, and the tools and techniques for supply chain analysis. Every chapter gives suggestions that managers can use in practice and all methodologies are illustrated with an application in Excel. Fully updated materia…

Supply Chain Management (3rd Edition)


Supply Chain Management (3rd Edition)


$111.00


This book brings together the strategic role of the supply chain, key strategic drivers of supply chain performance, and the underlying tools and techniques for supply chain analysis. Students are able to articulate the strategic importance of supply chain thinking and support their ideas with evidence that can be built using models….

Management of Business Logistics: A Supply Chain Perspective


Management of Business Logistics: A Supply Chain Perspective


$29.95


The 7th edition brings the supply chain approach to the forefront as an important concept in understanding contemporary logistics management…

Marketing Real Estate Internationally


Marketing Real Estate Internationally


$174.33


Written by a specialist in domestic and international real estate, this book provides an introduction to the marketing of real estate, real estate services, and real estate securities on an international basis. The economic, political, legal, and financial considerations for developing international real estate investment strategies are outlined. Beginning with an examination of the international marketing environment, the author discusses marketing management and strategies, pricing, promoting real estate products internationally, market research, and financial management. The book also contains an assessment of the future of international real estate marketing. Business Information Alert This book fills a gap in the real estate literature by providing a comprehensive, sophisticated introduction to the marketing of real estate, real estate services, and real estate securities on an international basis. Written by a wellknown authority on real estate investment, Marketing Real Estate Internationally addresses the complex economic, political, legal, and financial considerations that must be taken into account before a coherent international real estate investment strategy can be constructed and applied. This is the first practical guide of international real estate marketing to be written specifically for real estate professionals. Author: Hines, M. A./ Hines, Mary Alice Binding Type: Hardcover Number of Pages: 240 Publication Date: 1988/06/22 Language: English Dimensions: 9.00 x 6.00 x 0.69 inches

Effective Real Estate Sales and Marketing, 3rd Edition


Effective Real Estate Sales and Marketing, 3rd Edition


$38.99


Become a competitive and successful salesperson with EFFECTIVE REAL ESTATE SALES AND MARKETING! With an overview of the relationship between marketing and sales, this real estate text provides you with the tools and information you need for success. The proven techniques discussed include insight understanding consumer behavior, effective communication, and time management. In-depth coverage of current technology trends with real world applications found throughout will equip you for today’s competitive marketplace.

Real Estate Rainmaker Guide to Online Marketing


Real Estate Rainmaker Guide to Online Marketing


$23.63


Learn the new rules of real estate marketing Old rule: Your website is all about you. New rule: Your website is all about the customer. Old rule: Online advertising will surpass offline advertising. New rule: Integrated offline and online advertising wins every time. Old rule: Delivering leads is the only job for a website. New rule: The best websites deliver leads and customer service. These are just some of the new rules of online marketing that you’ll find in this helpful, hands-on guide. In the REAL ESTATE RAINMAKER Guide to Online Marketing, Dan Gooder Richard offers new solutions and proven ways to use the Internet to drive your real estate business. Whether you’re a novice or a veteran real estate pro, you’ll find all the cutting-edge online strategies you need to design and implement your own effective, profitable marketing strategy-with practical guidance on building a unique online brand with web domains, websites, and e-mail marketing strategies. Full of real-world examples and straightforward guidelines, the REAL ESTATE RAINMAKER Guide to Online Marketing will help you generate more leads and more business than you ever thought possible

Real Estate Marketing & Sales Essentials: Steps for Success


Real Estate Marketing & Sales Essentials: Steps for Success


$38.3


Real estate can be a rewarding career – for those with the savvy to succeed. Written by a real estate training authority, Real Estate Marketing Sales Essentials: Steps for Success equips new and experienced agents alike with a comprehensive resource of invaluable tips, advice, and hands-on instruction on how to convert their knowledge into sales – and profits. The book walks readers through the major daily activities of real estate professionals, including prospecting for seller appointments, seller listing procedures, prospecting for buyer appointments, buyer listing procedures, objection handling techniques, client follow-up, referrals, contract writing, negotiation, closing, financing, and more. It also offers sound advice on the characteristics of successful salespeople, equipping readers with insight on such key skills as professionalism, ethics, technology, time management, and the psychology of marketing. Agents are already sold, praising Steps for Success for its real-world scenarios, out-of-the-box thinking, humorous examples, valuable timesavers, and cost-cutting advice.

Real Estate Marketing and Sales


Real Estate Marketing and Sales


$32.5


No Synopsis Available

Marketing Real Estate


Marketing Real Estate


$50.51


No Synopsis Available

Niche Marketing for Success in Real Estate: The Financial Power of Specialization


Niche Marketing for Success in Real Estate: The Financial Power of Specialization


$21.49


Niche marketing strategies are critical to successfully attract and retain customers in today’s savvy real estate market. Finding unique ways to stand out from the crowd and build connections with clients, buyers and individuals have never been more important to achieving financial growth in real estate. These respected real estate authors provide keen insights and recount real-life experiences illustrating the power of niche marketing. Interactive checklists provide specific ideas and steps to seize greater success in real estate through specialization.

California Real Estate Practice


California Real Estate Practice


$4.62


One of our best selling California-specific products, California Real Estate Practice teaches the real estate professional everything it takes to build a successful career and practice. Topics range from disclosure to marketing to taxation. It is, simply, the best "how-to" for a California real estate professional.

Internet Real Estate Agent


Internet Real Estate Agent


$51.42


Internet Real Estate Agent. A Guide To Dominating Internet Real Estate Leads & Marketing. An agent and broker’s guide to dominating Internet real estate leads, real estate Web sites, search engines, cost-per-click, organic rankings, marketing listings, blogs, seller/buyer leads, free listing directories, email marketing and much, much more. This is a must-have reference for real estate agents, mortgage agents, brokers and assistants. If you need a consistent online lead-generation machine, this book teaches you how to create one with targeted lead generation and marketing strategies that are free and/or very affordable. It also teaches how to leverage the Internet to market your listings to thousands of prospects, thus generating even more business. Get free access to the Blog to ask questions, get answers and share ideas all pertaining to your Internet Real Estate success. Sign up for the free newsletter as well. www.AgentWisdom.com

Wealth Opportunities in Commercial Real Estate: Management, Financing, and Marketing of Investment Properties


Wealth Opportunities in Commercial Real Estate: Management, Financing, and Marketing of Investment Properties


$34.71


Commercial real estate investing is a strong investment choice for those with the right perspective and the patience to see their investment through. It is essential to know the basics of the real estate game including how to evaluate a real estate transaction and how to create value before you buy real estate at any level. Author Gary Grabel understands that to succeed in real estate, one must take the time to learn the basics and build on the skill set to properly evaluate investment opportunities and create value. The book covers a broad range of topics from basic terminology and analysis to leasing, financing, marketing, management, structuring a partnership, real estate tax consequences, buying and selling property, and the steps needed to preserve wealth. The book sets forth a practical step-by-step process on how to acquire real estate through a real estate vehicle to build significant wealth over time.

The 24 Laws of Marketing Every Real Estate Practitioner Must Know


The 24 Laws of Marketing Every Real Estate Practitioner Must Know


$13.65


This book is for any real estate practitioner who never takes anything for granted and constantly makes every effort to achieve new heights in the hypercompetitive real estate industry. Here are just some of the powerful lessons you’ll learn in The 24 Laws of Marketing: How to get out of the "rat race" of competing head to head against hundreds of real estate agents in your area by positioning yourself as the "Master Real Estate Practitioner"; How to create a marketing message so powerful that no prospect can ever say "who cares?"; How to turn prospects into clients; How to spend less on marketing and still attract more clients; How to make clients say "yes" more often; How to incite clients to want to refer more business to you.

Commercial Investment Real Estate Book: Marketing and Brokerage Management, 2nd Edition


Commercial Investment Real Estate Book: Marketing and Brokerage Management, 2nd Edition


$34.49


Commercial or Investment courses at proprietary real estate schools, as well as 2 and 4 year schools. Not a main text for traditional real estate Investment course.

Five Minutes to Great Real Estate Marketing Ideas (with CD-ROM) by Mayfield, John D. Edition ILL, 1


Five Minutes to Great Real Estate Marketing Ideas (with CD-ROM) by Mayfield, John D. Edition ILL, 1


$34.49


Five Minutes to Great Real Estate Marketing Ideas (with CD-ROM) by Mayfield, John D.

Real Estate Marketing & Sales Essentials: Steps for Success, 1st Edition


Real Estate Marketing & Sales Essentials: Steps for Success, 1st Edition


$30.99


Real estate can be a rewarding career – for those with the savvy to succeed. Written by a real estate training authority, Real Estate Marketing Sales Essentials: Steps for Success equips new and experienced agents alike with a comprehensive resource of invaluable tips, advice, and hands-on instruction on how to convert their knowledge into sales – and profits. The book walks readers through the major daily activities of real estate professionals, including prospecting for seller appointments, seller listing procedures, prospecting for buyer appointments, buyer listing procedures, objection handling techniques, client follow-up, referrals, contract writing, negotiation, closing, financing, and more. It also offers sound advice on the characteristics of successful salespeople, equipping readers with insight on such key skills as professionalism, ethics, technology, time management, and the psychology of marketing. Agents are already sold, praising Steps for Success for its real-world scenarios, out-of-the-box thinking, humorous examples, valuable timesavers, and cost-cutting advice.

Real Estate Marketing & Sales Essentials by Hamilton, Dan Edition ILL, 1


Real Estate Marketing & Sales Essentials by Hamilton, Dan Edition ILL, 1


$31.99


Real estate can be a rewarding career – for those with the savvy to succeed. Written by a real estate training authority, Real Estate Marketing Sales Essentials: Steps for Success equips new and experienced agents alike with a comprehensive resource of invaluable tips, advice, and hands-on instruction on how to convert their knowledge into sales – and profits. The book walks readers through the major daily activities of real estate professionals, including prospecting for seller appointments, seller listing procedures, prospecting for buyer appointments, buyer listing procedures, objection handling techniques, client follow-up, referrals, contract writing, negotiation, closing, financing, and more. It also offers sound advice on the characteristics of successful salespeople, equipping readers with insight on such key skills as professionalism, ethics, technology, time management, and the psychology of marketing. Agents are already sold, praising Steps for Success for its real-world scenarios, out-of-the-box thinking, humorous examples, valuable timesavers, and cost-cutting advice.

Internet Marketing in Real Estate, 1st Edition


Internet Marketing in Real Estate, 1st Edition


$47.49


Based on an empirical body of tried and proven methods, this business-oriented guide taps into the Internet. In one easy-to-follow handbook it includes all of the techniques, strategies, and tactics necessary to effective Web marketing. Examining the sales advantages offered on the Internet today, it discusses an agent’s Web success or his/her site, and on other Web sites (e.g., search engines, Web portals, MLS search sites and directories people routinely use for data-location). The text emphasizes sound marketing planning and budgeting and provides the tools to do that planning. Alive with real-world graphics and Web pages, it motivates students and professionals to get actively involved with the Internet.

Effective Real Estate Sales and Marketing


Effective Real Estate Sales and Marketing


$49.99


No Synopsis Available

Fundamentals of Marketing for the Real Estate Professional


Fundamentals of Marketing for the Real Estate Professional


$27.98


This book is in New – Excellent condition